ABOUT

It’s just me. That’s the point.

I’m Dylan Richardson. For seven years I closed complex B2B deals as a senior account executive. Richardson Revenue is that judgement, refined by hand over those years and engineered into one repeatable system I built myself, run for companies that can’t design the motion in-house. Senior, hands-on, no juniors diluting the work.

Dylan Richardson
£2m+
personally closed in 12 months
UK, Ireland, Nordics
markets carrying quota across
7+ years
carrying quota

Carrying quota as a Senior Account Executive selling complex, technical B2B software into engineering and commercial buyers. The judgement the method repeats is the judgement that produced these numbers, and it carries across B2B markets.

The background it’s built on

COMPLEX B2B SALES
Senior Account Executive

Complex, multi-stakeholder B2B deals into senior technical and commercial buyers. Technical software was the proving ground; the same judgement applies to any considered B2B sale.

ENTERPRISE SALES
Commercial Account Manager / Sales Lead

An in-house commercial role serving large enterprise customers across technology and engineering.

THE METHOD
Run by hand for 20 to 30 companies

Refined manually across early-stage startups through to large consultancies, before being productised into one system.

A senior operator, not an agency

Most outbound work gets handed to juniors the moment a contract is signed. Here, the person who builds your strategy is the person who checks every account, writes the messages, and reads the replies. Four to six clients at a time, done for you, so the standard never drops.

I built the system myself

The entire GTM software behind this was built by me, using AI tooling, with no prior coding background. It’s the clearest proof I can offer that I understand the motion I’m selling, deeply enough to engineer it end to end.

Where the method has run

One result I can stand behind so far, with named case studies being prepared as clients clear them. Below it, the range the method has run across.

under 2% 8.3%
Reply rate in four weeks, a founder-led software consultancy, after trigger-led messaging replaced positioning-led outreach. One engagement, anonymised, early-stage but real.
an embedded-software firm a cold-storage operator a software consultancy a media & production house an early-stage SaaS startup

Want the senior operator on your pipeline?

A short call. We’ll show you the thinking, not a sales pitch.

Book a 20 minute strategy session See the method